Fast fashion什麼意思

"Fast fashion" is a term used to describe the clothing industry's business model that emphasizes rapid production and distribution of clothing fashions. This model aims to quickly bring new styles to the market, often inspired by runway looks or celebrity fashion, and to make them available to consumers at affordable prices. Fast fashion is characterized by its ability to quickly respond to changing fashion trends, with new items being produced and sold in a matter of weeks or even days.

The fast fashion business model has become popular due to its ability to provide consumers with the latest fashion trends at a low cost. However, it has also been criticized for its negative impact on the environment and on workers in the fashion industry. Fast fashion brands often rely on cheap labor and low-quality materials to keep costs down, which can lead to poor working conditions and environmental degradation.

Despite these criticisms, the fast fashion industry continues to grow, with many consumers drawn to the convenience and affordability of being able to stay on top of the latest fashion trends.